NFC Tags And QR Codes Smart Marketing Strategy

QR Codes and NFC Tags have taken marketing to a completely different level than what it was just a few years back - and that is what innovation is all about. It is a revolutionary technique that uses Near Field Communication and Quick Response technologies in order to increase brand exposure and provide product information to smart phone users.
QR Code or Quick Response code is a matrix barcode that can be scanned with a smart phone through its camera. The process of scanning connects the phone user to a webpage, a video, or photographs. It also enables him to activate email, IM, and SMS. These free codes can be made easily and distributed or displayed without any problem. As it is possible to print QR codes on anything, marketers devise innovative methods to use them so that they can derive maximum mileage out of them. They are printed on all such items that are likely to be seen or used by maximum number of people. These include posters, billboard ads, business cards, print ads, coupons, direct mail campaigns, in-store displays, contests, and email campaigning. The codes can also be printed on merchandise tags, flyers, stickers, press kits, and so on.
Near Field Communication (NFC) technology is a wireless method of sending digital data from one device to the other at a maximum distance of 10 cm, connecting electronic devices and making transactions. When a mobile smart phone comes within a distance of 4 to 10 cm of an NFC tag in another device, it can identify the tag and there can be exchange of data between the two devices. This technology is based on Radio Frequency Identification and is mostly used for contactless payments and is excellent for proximity marketing.
With the use of NFC Smart Posters, product promos can be advertised to a very large audience. When a smart phone comes in contact with a poster with NFC tag, any type of information can be transferred to the phone. This is an excellent way of doing viral marketing and attracting maximum number of new customers. With the use of NFC Smart Posters, product promos can be advertised to a very large audience. When a smart phone comes in contact with a poster with NFC tag, any type of information can be transferred to the phone.

As QR Codes and NFC Tags can be used for two-way communication, the consumers can interact with the company through their mobile phone whenever and wherever they like. A social relationship can be built up easily through this method and the brand's reputation will improve due to the social communication that will be built up. NFC tags and QR Codes can be placed in almost anything making them very versatile. But, it is important to remember that when using QR Codes, call-to-action statements should be placed next to them in order to attract the attention of consumers.
Topaz 512 NFC forum type 1 tag which 13.56MHz Near Field communication tag/ identification Read/write NFC card. It is working to the ISO/IEC 18092, ISO/IEC21481 and ISO/IEC 14443A standards.
The topaz 512 card is a two terminal device designed to be connected a loop antenna to produce a passive NFC/RFID tag operating in standard unlicensed 13.56MHz frequency band.
The read/write data within the Topaz IC memory is EEPROM-based, allowing individual blocks to become locked into read only operation by contactless command. Once locked, to obtain the vehicle irreversible.
The Topaz IC is based on an actual physical EEPROM array sized 120 bytes.
Passive operation implies that no battery is needed because the Topaz IC gathers its operational energy from the interrogation field generated from the NFC Reader/Writer unit.
Protection for data throughout the write operation from the Topaz IC only responding to commands prepended with a matching UID. This also provides protection from the situation where there are multiple tags from the reader field

http://www.nfcandrfid.com/products_info/Topaz-512-NFC-forum-type-1-tag-NFC-card-319084.html

Dual frequency card

The printed-card manufacturer is offering a dual-frequency tag that supports a combination of LF, HF or UHF passive RFID technologies, while the asset-tracking UHF tags can be custom designed and printed for a variety of applications.
We provide dual frequency cards with a pair of passive RFID chips that allow it to communicate in two different frequency ranges simultaneously. The cards are combination (combi cards) in UHF-HF, UHF-LF, HF-LF, with HF inlay being complaint with NFC applications.

UHF+HF dual frequency cards are becoming increasingly popular in loyalty and payment schemes that also want to track time & attendance and location of customer. These hybrid cards generally have the UHF chip placed separately above or the side of the UHF chip to ensure there is no interference.

UHF+LF dual frequency cards are used in specialized situations where simple access control is required alongside personnel tracking. LF+UHF twin cards are generally accomplished with the LF antenna running above or beside the UHF antenna.

HF+LF dual frequency cards are the most common used than other two combi cards in our life. They have an LF antenna laminated around the outside of the card with a thick coil LF antenna contained within. Legacy LF systems like HID prox are often replaced by higher security HF implementations that still require usage of the original LF chip while all sites convert to the newer HF standard.

These dual frequency cards feature a durable IP68 construction and are available also in other materials for extended temperature ranges. Customization services include various type of printing, single card printing, numbering, slot punching and magnetic stripe.

http://www.nfcandrfid.com/products_info/Dual-frequency-card-319215.html

laundry tag

RFID Laundry Tags are ideal for tracking linens, uniforms, and other garments. We are continually updating and adding RFID products to our website; however, if there is a particular Laundry Tag you are searching for, The industries smallest, washable Fujitsu UHF RFID tags are extremely flexible, soft and durable, ideal for flat linens and garments. The ultra-rugged nature of the tag’s design and materials is intended for long deployment cycles, allowing the tag to be reused into another linen item within the intended life-cycle time, reducing total cost of ownership.

Fujitsu UHF RFID tags are about two inches long and less than a half inch wide - about the size of a shirt stay. When sewn into linens, the small, flexible, unobtrusive tags are virtually unnoticeable.
If you are finding RFID laundry solutions, this UHF laundry tag which is a very good ideal choice. It is made of silicone material and very soft which can be silkscreen number or 1-2 colors logo. And it is important the price is very reasonable with super read range if you use UHF chips for UHF laundry system.
You don’t need to think how to tracking clothing, laundry tagging system with RFID laundry can help you to solve all problems and tracking the clothing, towel , garments in laundry stores, hospitals, companies for identification the uniform clothing.

http://www.nfcandrfid.com/products_info/Soft-UHF-laundry-tag-318988.html

Ink security tag

As an anti-theft measure, clothing stores tag certain items with security tags so you'll set off an alarm when you leave with the tag still on the garment or ruin it by spilling ink from the tag if you try to remove it yourself. This isn't a problem so long as the tag gets removed before you leave the store, but sometimes clerks can miss a tag at checkout. If that's happened to you, here's what you can do about it.
Retailers may use the Ink security tag in lower merchandise theft. If your retailers’ doesn't currently have EAS systems installed and doesn't have promises to set them up later on, the ink security tag could be attached with merchandise utilizing a simple clutch lock. A clutch isn't a sensor tag that might trigger the alarm of the EAS system. It's merely a cost-effective fastener. If your retailer has EAS systems already installed, the Ink security tag brings a dual way of measuring protection about it in partnership with their existing tags.

Ink tags have been around for many decades and are most frequently used by clothing retailers. Special equipment is necessary to remove these tags from merchandise, such as a magnetic detacher or patented detaching device. When the tags are forcibly removed, glass vials containing permanent ink will break, causing it to spill onto the clothing.

lnk Security tags, as is also best known, certainly are a loss prevention tool typically called benefit denial. As the name suggests, an ink tag denies the shoplifter any benefit with regards to efforts, because of the fact that tampering will damage an item. Despite this, shoplifters have found ways circumvent them, both crude and professional in their methods.

Duct-tape may be used so that they can prevent the spillage of ink through holes inside the tag, while pliers can easily open certain older kinds of hard tags (e.g. UltraGator tags). Another redundant method is to freeze the clothing and tag before removing it the theory because the frozen ink cannot spill onto the clothing.

http://www.nfcandrfid.com/products_info/Ink-security-tag-318836.html

Merry Christmas & happy new year !

security tag

Retailers may use the Ink security tag in lower merchandise theft. If your retailers’ doesn't currently have EAS systems installed and doesn't have promises to set them up later on, the ink security tag could be attached with merchandise utilizing a simple clutch lock. A clutch isn't a sensor tag that might trigger the alarm of the EAS system. It's merely a cost-effective fastener. If your retailer has EAS systems already installed, the Ink security tag brings a dual way of measuring protection about it in partnership with their existing tags.

Ink tags have been around for many decades and are most frequently used by clothing retailers. Special equipment is necessary to remove these tags from merchandise, such as a magnetic detacher or patented detaching device. When the tags are forcibly removed, glass vials containing permanent ink will break, causing it to spill onto the clothing.

Security tags, as is also best known, certainly are a loss prevention tool typically called benefit denial. As the name suggests, an ink tag denies the shoplifter any benefit with regards to efforts, because of the fact that tampering will damage an item. Despite this, shoplifters have found ways circumvent them, both crude and professional in their methods.

Duct-tape may be used so that they can prevent the spillage of ink through holes inside the tag, while pliers can easily open certain older kinds of hard tags (e.g. UltraGator tags). Another redundant method is to freeze the clothing and tag before removing it security tag the theory because the frozen ink cannot spill onto the clothing.

http://www.nfcandrfid.com/products_info/Ink-security-tag-318836.html

wine bottle tags

Wine bottle tags allow you to organize your wines for easy access. Wine bottle tags do away with hide & seek. Find the exact wine and year you're looking for at a glance, while other wines slumber on undisturbed. Whether you have 50 or 5,000 wine bottles, our collection of wine bottle tags are the best way to organize your wine collection
Organize your wines for easy access. Wine bottle tags do away with hide & seek. Find the exact wine and year you're looking for at a glance, while other wines slumber on undisturbed. Whether you have 50 or 5,000 wine bottles, our wine bottle tags are the best way to organize your wine collection. Accepts grease marker only. 100 reusable plastic wine bottle tags. Any dry erase marker will work with this product. Then just use a damp cloth to remove the writing.
Wine, the nectar of the gods. Liqueur, something akin and equally lovely. Mixed drinks or the liquors that make them. They are the social lubricant that allows people to relax and words to flow freely. You can elevate your gathering further, or the significance of your event, by personalizing your wine or spirits with labels, tags, and coasters to tell your story in an unforgettable way. Adorn your homemade wine, liqueur, whiskey, hard cider, or other beverage, or take the labels off purchased bottles and replace them with your personalized labels and tags. Then combine matching wine coasters to add an additional personal touch to your event. Lastly, finish out your gifts and items with Evermine's selection of custom wine packaging, boxes, and bags to complete your ideal creation.
Use your words with our wine products and accessories. You can also upload custom designs or add your own photos to our labels. Ordering is fast and easy, and you can order just the amount you need! Just select any style and color then add your name, favorite saying, quote and or photo on your personalized custom wine labels, bottle tags, coasters, etc. It's that simple. Our high quality, beautifully produced products create elegant personalized party favors and unforgettable personalized gifts for all occasions.
Evermine custom printed wine products are also a terrific and unforgettable way to commemorate weddings, family reunions, company parties and fund-raising events. For personal use, they're great to give as gifts for your dinner parties or drop-in guests. Our custom wine labels and coasters are an excellent way to show off your homemade wine and spirits to friends and family. For small businesses, our short-run, no-minimum labels are perfect for the startup or independent winemaking enterprises. You will be able to easily transform your home vinted wine or liqueur into a professional product with any of our custom wine and liqueur labels. And for non-profit organizations our custom wine products make excellent additions to any fundraising efforts.
This is an anti theft tag with wire and the wire can shrink which fixed in the bottle on top of security tag. Wine bottle tags are wildly used in supermarket for different kinds of liquor bottles. The Wine bottle tag is one kind of EAS hard tags which with 8.2MHz frequency RF EAS tag.
EASiCap is really a high integrity solution for the protection of Wines and Spirits, well suited for use by Supermarkets, Off-Licences and Convenience Stores. It offers both EAS protection and benefit denial security.

Thoughtfully designed like not to bottle tags affect the aesthetics in the bottle whilst providing maximum security, EASiCap has been deployed by so many leading retailers across Europe in their product protection solutions. It can be proven to give a clear return and affect shrinkage over conventional bottle tag solutions.

http://www.nfcandrfid.com/products_info/wine-bottle-tags-318778.html